DanielPChen

  • Branding
  • Marketing
  • Web Development
Hi! I'm Daniel. I love working with brands, people and the Web. This is my online curriculum vitæ.
Daniel P. Chen
Daniel P. Chen
Taoyuan, Taiwan

Projects

TPCA Show

TPCA Show Project Lead

  • Feb 2013 — Apr 2014
  • Taipei, Taiwan

At TPCA, an organization representing Taiwan's circuit industry, I was in charge of the administration of the signature trade show, overseeing exhibitor services, contractor relations and on-site brand identity coordination, and was also the main contact person for all overseas visitors and exhibitors. I also crafted and maintained the official Web sites for the 2013 and 2014 shows.

  • branding
  • contractor management
  • event planning
  • online marketing
  • responsive design
  • Web development
  • WordPress theming
PCB Shop

PCB Shop Business Strategy

  • Feb 2013 — Apr 2014
  • Taoyuan, Taiwan

I was involved in the strategy development for PCB Shop, a classified listing platform of the PCB industry while working at TPCA. I performed analyses of the existing marketing strategy and elaborated on the disparity between values advertised towards and perceived by current and prospective clients. I proposed a new business model for the platform’s online listing service that had remained a free supplement to the paper ads.

  • branding
  • business analysis
  • marketing strategy
  • pricing strategy
  • UX design
PCB Shop

Mobile English Village

  • Apr 2011 — May 2012
  • Miaoli, Taiwan

During my national service as a rural English teacher — in lieu of military conscription — I worked as an opening host and a co-teacher at Miaoli’s Mobile English Village, a government-run English language immersion day camp touring rural elementary schools in the county. The camp ran weekly during normal schooldays and also as a three-day camp during summer and winter vacations.

  • English education
  • language training
  • team-building
PCB Shop

Chinese Perspectives

  • Apr 2008 — Mar 2011
  • London, Canada

As Web manager at CP, I designed and maintained the official Web site of the Chinese-language radio program on local radio channel CHRW FM 94.9. Along with the site, I built a customized WordPress backend interface integrating DJ participation tracking and sponsor management. The site also helped implement show categorization and enabled efficient, targeted content planning.

  • backend UI
  • operation strategy
  • Web development
  • WordPress theming

I no longer maintain any of my past projects and designs may have been altered.

Education

BA Honors Business Administration (HBA)
  • Sep 2006 — Oct 2010
  • London, Canada
Exchange student
  • Jan 2010 — May 2010
  • Jouy-en-Josas, France

Skills

Languages

Chinese Mandarin
Taiwanese Hokkien
English
Japanese
French
German

Computer

HTML/CSS
JavaScript/jQuery
PHP/MySQL
Bootstrap
WordPress theming
Lightroom

Contact

I’m currently available
for full-time employment and translation projects.